As you effortlessly click from one screen to the next in your presentation, it is smooth as silk to you and makes all the sense in the world. In actuality, you may have made this presentation multiple times to various audiences in the past, so your script is in the back of you mind at the ready. Whether it is your first or fifteenth time delivering the presentation, keep in mind, each audience is hearing it for the first time, and in either instance - the first iteration or the fifteenth - it becomes easy to throw in everything plus a couple of kitchen sinks.
Take note that if you design and deliver a presentation and attempt to show and share everything you know, it becomes too much for the audience. Too much information can result in audience members getting confused or frustrated, asking questions you may not be able to answer or questions that require very involved responses that are further confusing, or audience members completely tuning out and/or engaging in other activities. In both the face-to-face and virtual presentation environments, you must provide manageable chunks of information and be careful of information overload, and here's how you do it.
Have you ever sat in a meeting, a class, a teleconference, or in a webinar, reached the end, then thought, "Okay ... so ... what do I do now?"
Each person's time is incredibly precious, and we all want as many minutes in the day as possible filled with meaningful endeavors. Okay. Well ... for the most part. Whether you want every last one of your 1,440 minutes of the day consumed with meaning or not, I'm sure you will agree that you want as few of those 1,440 minutes wasted as possible because let's face it; those meetings, calls, and webinars that conclude without you receiving a specific plan of attack (or any kind of plan of attack) can really do something to you!
As such, when you present - and this includes educators in the classroom, too - always give your audience a call-to-action (CTA). (And if you are in marketing, you are already familiar with this term, right?)